Rickina | The Lash CEO4 Clever Local Visibility Tips for Microblading & Lash Extension Artists
Easy tips to get the most visibility and more clients for your microblading and lash business.
#1 Micro Niche Your Market
Do you lash expectant mothers? More
and more mama's to be are opting to look
gorgeous for all those post delivery
photos and for when friends and
family visit. Do a search for local
3D ultrasound companies and create a
mutual referral program.
Offer a discount to 3D ultrasound
mamas, while you can offer 3D
ultrasound to
your expectant mama's!
#2
3 Referral Rule
Offer your best clients a free valued
service (typically a high dollar service)
if they will send you 3 referrals!
Not only does this give you client
incentive to spread the word, you get to
enjoy 3 new clients on your books.
Now multiply those efforts by those 3
clients, and other loyal clients...and your
calendar is looking might fine!
If free isn't for you...try 50 or 75% off.
#3
On The Spot Review
If you already have happy clients,
they should be more than willing to leave
you a review.
Once you have a few, show them off to
your newer clients via your facebook or
on your website.
Once you've completed their service, tell
them that if they'd be willing to do an on
the spot quick written testimonial or
quick video praise...you'll know $XX off
of their service today!
Works like a charm!
#4 I'm always a fan of giving back to my community or any foundation that is doing positive things. Find a local chapter of your favorite charity or even put the word out to your Facebook friends that you'd be willing to donate a set of lashes for a great cause. And watch how many will begin to show up. Be sure that the cause is geared towards your idea clients. No since in donating to a HS Football team...unless you can somehow flip it to target those mamas!
So there you have it, 4 Clever and unique ways to gain more new clients and gain visibility for your business.
If you need even more guidance or coaching in getting new clients for your lash and brow business, head to my coaching and training page. I'd love to cheer you on!
Cheers!
Rickina